Utah Boycott: How shall we use our social media superpowers?

Our Story Up To Now…

Once upon a time in the land of California, there was a little piece of legislation named Prop. 8. It met opposition, but in the end (and thanks to the support of the Roman Catholic Church and the Church of Jesus Christ of Latter-Day Saints), it turned out to the be the little proposition that could. It passed, amidst much controversy, and there was much wailing and gnashing of teeth, out of which arose great protests.

The Boycott of an Entire State

One of these protest is virtual. Various bloggers and people with social media influence have called for a boycott on the entire state of Utah, attempting to damage the state economy by attacking its tourism industry. For those who don’t know, Utah is the headquarters of the LDS church and tourism is a huge chunk of its economy, bringing in about $6 billion a year.

Let’s make something clear: not everyone in the state of Utah is a Mormon, and not every Mormon is opposed to gay marriage. But everyone in the state of Utah will suffer if their economy tanks due to this boycott. People will lose jobs, children will go hungry, infrastructure will fail. Harm will be done.

First, Do No Harm

When people gain influence over others, they gain power. Social media allows individuals to amass an amazing amount of this power, swaying the actions and opinions of huge numbers of people in a very short time. The details of President Elect Obama’s use of social media in his presidential campaign is a wonderful example of just how truly remarkable the power of social media can be; in no other context can an individual unempowered by church or state gain such influence over others.

So we have otherwise ordinary people with extraordinary powers: social media superheroes. But what is the proper use of these powers?

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Revenge Is Not Doing Good

I was originally going to do this as a poll, and talked to several people on Twitter and Rejaw. I decided not to go that route, because this really is much simpler than that.

The LDS and Catholic churches that supported Prop. 8 and took away the rights of others did a horrible thing, breaking both the tenets of their own faiths and the laws of the land, in spirit if not in letter. This has hurt many people and made them angry, and that anger is more than valid: it is righteous.

But to attack the entire state is not justice, it is punishment. It will not bring back anyone’s rights, it will only cause more harm and hurt more innocent people. The moment you move into the realm of revenge, you are no longer fighting the good fight or protecting rights and freedoms; you are just hurting others because you were hurt. This is wrong, and it is just as bad if not worse than those you are trying to punish.

Final Word

I am not a social media superhero. I am not an a-lister, b-lister, or even an n or m-lister. In fact, I am pretty sure we have to start getting into Greek letters to describe my status in the social media hierarchy. Thus I do not have the ability to use my influence to stop the boycott.

Instead, I must plead with my betters who may read this, those with more power and influence than I:

Please, do no harm. Do not pursue revenge. Do good. Help, don’t hurt. We need good people with power to do good things, desperately. We need heroes, not avengers. Please don’t support the boycott or any other retributive measure.

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